How Diners Choose Where To Eat

We’ve put together everything you’ve ever wanted to know about how diners choose where to go out to eat in this free downloadable eBook.

With 51% of consumers dining out at least once a week, demand for restaurants is at an all-time high. We know that going out to eat has become an experience in itself, but the question we wanted to know was: How do they choose where to go?

But this wasn’t just out of pure curiosity. Knowing how and why diners choose to go out to eat makes it easier to figure out how to bring more people in, turn more tables, and get more business.

In this 12 page eBook, we cover:

  • How diners choose a place to eat based on context
  • What factors influence their decision, including the role of social media
  • What diners crave when it comes to the restaurant experience

To find out what factors into dining decisions, we surveyed over 400 Americans about their dining habits and decisions, as well as conducted qualitative interviews to get to the heart of our question.

Read our free ebook on everything that goes into how diners choose where to eat.

Read our free ebook on everything that goes into how diners choose where to eat.

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